Huifu Payment Wins “Responsible Brand Award 2018” at the 8th China Charity Festival
January 20, 2019. Beijing –Huifu Payment was invited to attend the 8th China Charity Festival, where the company wins the “Responsible Brand Award 2018” thanks to its continuous outstanding performance in assuming its corporate social responsibilities.
Founded in 2011, China Charity Festival is the first festival to be named after “Charity” initiated by media. Now, it has become the most influential annual event in public welfare and charity.
Over the past eight years, as a witness to public welfare acts and a disseminator of the spirit of charity, the Festival has always been committed to conveying the positive energy and goodwill, encouraging more people to care for and participate in public welfare, so as to realize an “all-in charity”.
It is the third time that Huifu has won an award at the China Charity Festival. And it’s all because Huifu has never forgotten its mission of “understanding love, gathering love and enabling dreams”. Apart from creating value for business and consumers, Huifu has also spent time on its public welfare undertaking – “Hui Ai (gathering love)”.
“Hui Ai” focuses on education assistance. Since 2013, more than 215 Huifu volunteers have joined the “Hui Ai” team to go to Jiangxi, Guizhou and Anhui provinces. They have helped local schools improve their education and living environment, and brought warmth to more than 3,000 left-behind children. In 2018, “Hui Ai” has been upgraded into a 2.0 version that puts a focus on teachers’ training and long-term companionship for children, thereby will enable more children to see, to embrace and to change their future!
The theme of this year’s Charity Festival is “Charity Creates Beauty”. In 2019, Huifu’s “Hui Ai” project will bring more love and beauty to the left-behind children in remote and poor areas, and witness more dreams come true!